Take our content capability audit now to find out how your content marketing strategy is performing.Rate your content capability now
To start with, 44% of B2B marketers don’t use data or insight to differentiate from the competition. So how can they be confident they’re creating the right content for the right audiences? Assess your content capability now and get your personalized report that’ll show exactly what you need to do to make your content marketing strategy kick-ass. We’ll ask you questions such as:
Forrester reports that more than half of all B2B buyers view at least eight pieces of content during the purchase process, and 82% of buyers view at least five pieces of content from the vendor prior to purchase. The content you create – blogs, emails, web copy, eGuides, case studies, and more – is central to driving increased conversions. This audit will help you improve your content strategy by identifying how you’re currently performing across key areas of your business. We’ll then serve up a personalized report with recommended next steps to help you perfect your content creation and delivery so you can turn more prospects into customers.
Your personalized report will highlight how your content is performing across eight key areas. We’ll help you understand which areas you can improve, what actions you can take to enhance your content strategy, and how forward-thinking organizations are using content to differentiate themselves from their competitors.
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Absolutely! We’re here to help you supercharge growth and achieve amazing things. We want to enable you to scale at speed and deliver content experiences that delight existing customers and attract new ones. This guide is just one way of doing that. If you’d like to chat more, we’d love to hear from you.