Latest trends released: Find out what’s moving and shaking in the world of content marketing with this report from Tomorrow People and the Content Marketing Institute.
We’ve partnered with the Content Marketing Institute to bring you exclusive insider insights into what’s dominating the content marketing space in 2018 and beyond. Download your report now and find out what UK businesses are prioritising, how they’re approaching their content marketing strategies, and the trends that are driving those decisions.
In our report, we’ll tell you:
How to build a sophisticated approach to content marketing that delivers the right leads. Only 39% of UK businesses said they have a “mature” approach to content marketing.
How to secure buy-in from the C-Suite so you can be truly committed to a content marketing strategy. Only 50% of businesses are currently “committed” and have the right "buy-in".
How to document your content marketing strategy and showcase the success. 38% of businesses don’t document their strategy and 36% don’t measure ROI.