Be a competition killer

Revealed: The state of B2B marketing differentiation in 2017. Deep dive into what B2B marketers are — and aren’t — doing in order to stand out from the crowd. And how you can beat the competition by being different.

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40% of marketers think their content
“is about the same as their competition”.
Don’t be one of them.

Deep dive into B2B marketing differentiation and learn how to:

Plan to be different
69% of B2B marketers don’t have enough time to plan their content differentiation strategy.

Get the buy-in to be brave
41% of B2B marketers feel lack of business buy-in to be brave and creative is holding back their differentiation ambitions.

Use data to differentiate
44% of B2B marketers say lack of insight or data is holding them back from the goal of differentiation.

Fill in your details and you’ll get what you need to start doing things differently.

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